News & Advice

How to get the press involved in your events

To help kick off Insure Our Event’s ‘Market your event’ month, we’re looking at getting the press involved to help spread the word about your event. Unless you’re paying for ads, going to press is the quickest way of grabbing the attention of your potential customers. But getting a journalist

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7 Ways to make your event more environmentally-friendly

We already know that sustainability is set to dominate events in 2019. But what does that actually mean? Whose responsibility is it to ensure that an event is less wasteful and more considerate to our surroundings? As this blog is mainly read by event organisers and planners, we’ll focus on

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5 brilliant ways to attract visitors to an exhibition stall

If you’re hosting an exhibition or trade show, you’ll field a lot of questions from exhibitors asking if they can move stalls to get a better pitch. Unfortunately, you can’t please everyone. Some people will have to compromise. To soften the blow, you can offer them suggestions on how to

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7 Event Trends that you can expect to see in 2019

As 2019 starts to pick up pace, events are already in full swing. We know that the next 12 months are going to be big for event planners. Technology and changing consumer habits will encourage the industry to rethink the way they engage with their audience. We’re excited about the

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When is the right time to buy event insurance?

When it comes to event insurance, timing is key. Some event planners still see event insurance as a nuisance; money off their bottom line for something that they don’t want but have to have. We see so many policies purchased at the very last minute. Or in some cases, people

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Why you need the right level of cover

Sometimes your indemnity limit looks exaggerated. You can’t understand how your claims would ever get that expensive. But all good brokers know that you can never fully predict the cost of an incident. Take the famous ‘faulty bed sex claim’, for instance. If you haven’t heard this story in the

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Event Insurance Jargon Buster

At Insure Our Event, we like to make it easy for our customers. We completely understand that the insurance world can seem a bit confusing. All those terms, conditions and documents; you may as well be reading a foreign language. So to help you out, we’ve put together this short

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Stopping an accident becoming an incident

How to deal with the press if something happens at your event Publicity can be a wonderful thing. Publicity sells tickets. Publicity builds excitement. Publicity makes sure you have bums on seats. But it can be a double-edged sword. If something goes wrong at your event, as we’ve seen in

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